Accessible Email Best Practices

Here are some tips for drafting an accessible email:

• Use a concise and descriptive subject line.
• Use a black or dark grey font. 
• Ensure the font size is readable (E.g., avoid using Gmail's small font size).
• Use bold text to emphasize your messaging. Don't use highlights, italics, or underlined text. 
• Use hyperlinked text instead of typing/pasting in the full URL. 
• If you must use color, use it sparingly and ensure it has an appropriate contrast ratio. 
• Don't use emojis or graphics to replace words. 
• When a graphic needs to be included, add alt text to the image. Don't forget to add alt text to the images in your email signature, as well. 
• Use plain language best practices when drafting the body of your email